Creative Exploration — TCD Internal Project
Client: Personal
Project: Internal poster exploration
Role: Graphic Designer
Agency/Company: tcd - The Creative Department
Year: 2025
Tools: Adobe Illustrator, AI Tools
Project Overview:
This project began as an internal creative exercise where our team was asked to design a music festival poster for either a real or imagined event. Along with the poster, we were also tasked with creating a festival logo. The challenge was to develop a visual direction and color palette that captured the energy of the festival while incorporating at least one AI-generated element.
I used this opportunity to experiment with bold colors, playful typography, AI imagery, and a custom logo. The final design brings these elements together into a poster that feels vibrant, contemporary, and expressive.